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Source record · 2026

What Drives AI Citations? Content, Retrieval and Model Knowledge in Generative Engine Optimization (GEO)

Mahe Chen and Nick Koudas

Type
Research preprint
Publication
University of Toronto · research preprint
Version used
arXiv:2610.15033v1
Source date
10 October 2026
Recorded in Atlas
26 October 2026
License
Linked and paraphrased; rights remain with the source.

Preprint, not established consensus. Two English-language US-market query sets, collected through APIs using selected small models. Questions were written for organizations using the authors’ monitoring platform, not sampled from customer query logs. Page-feature findings are associations; the controlled identity tests concern constructed inputs. No separate validity period has been established for the finding.


How Atlas uses this source

Does GEO actually work?

Sections 3.1, 4.2, 6.5–6.6, 7–8

Preprint, not established consensus. Two English-language US-market query sets, collected through APIs using selected small models. Questions were written for organizations using the authors’ monitoring platform, not sampled from customer query logs. Page-feature findings are associations; the controlled identity tests concern constructed inputs.

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